Each Alphapet begins life as a jumble of paper cuttings. I start by hand-cutting the necessary letters in my custom, modular Alphapets font, and just play with the shapes, testing out how they might start to take form.

During the first COVID lockdown (hence the long lockdown hair shown here) I found my usual work as a photographer & illustrator dropped off, so I kept my sanity by cutting out hundreds of letters and trying to make models out of them!

Each Alphapet has gone through numerous iterations to make sure they’re free-standing, relatively sturdy & suitably shapey!
The illustrations are done with a minimalist, stylised approach, so that they feel natural within the gridded, mathematical letterforms.